The future of working from home: 3 business professors weigh in

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Working from home has become the ‘new normal’ in numerous industries.

By Kennedy RyanSept. 27, 2022

With “work from home” becoming the new norm, some companies are trying to lure workers back to the office. Others argue that the return isn’t necessary.

What are the benefits to online modalities of work? Is there anything lost in company culture as a result? Is working from home as effective as in person office environments?

BrandeisNow asked three Brandeis International Business School faculty members three different questions to get their perspective on the ‘new normal’ of office cultures. Benjamin Gomes-Casseres ’76, Peter A. Petri Professor of Business and Society, Daniel Bergstresser, associate professor of finance, and Ahmad Namini, professor of the practice of business analytics, share their thoughts.

Ben Gomes-Casseres

Ben Gomes-Casseres ’76, Peter A. Petri Professor of Business and Society

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What successful online businesses have in common.

Photo by Wes Hicks on Unsplash

A profitable online business can literally change your life. But like every great achievement, making it happen depends on certain factors. Thankfully, a lot of them are within your control.

But before we talk about what these critical success factors are; let’s look at some of the incredible benefits of having an online business, especially today.

For starters, the internet gives you access to a global market; which means, you can work from anywhere and exchange value with anyone in any part of the world.

In addition, the operating cost of an online business is relatively low. Unlike a brick and mortar store, you can run your internet based business without the need to pay rent and associated maintenance expenses. There’s also the potential to automate your business and generate income passively, even while you sleep.

Moreover,

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