Month: August 2022

Andy Jassy, ​​chief executive officer of Amazon.Com Inc., during the GeekWire Summit in Seattle, Washington, US, on Tuesday, Oct. 5, 2021.

David Ryder | Bloomberg | Getty Images

Social media giants Meta and Snap are telling investors that the online advertising market is experiencing some turbulence due to the economic slowdown. Amazon is sending a very different message.

While the bulk of its business comes from e-commerce and cloud computing, Amazon has built a robust online ad division by getting brands to pay big bucks to promote their products on the company’s website and app.

As of late last year, Amazon commanded 14.6% of the US digital ad market, third to Google at 26.4% and Facebook at 24.1%, according to Insider Intelligence.

In the second quarter, Amazon grew faster than either of its larger peers in the market and also beat out the rest of the major players. Amazon’s

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These are some very positive indicators for Africa’s rather nascent e-commerce ecosystem. Also fascinating is the fact that the growth trajectory is expected to continue, due to the following factors, as highlighted by Statista:

  1. Africa’s tech-savvy young population
  2. Africa’s rapidly growing internet penetration and
  3. The availability of widespread digital payment startups enabling e-commerce on the continent.

Using data from UNCTAD’s Business-to-Consumer (B2C) E-commerce Index 2020, Business Insider Africa presents the top 10 best African countries to start an e-commerce business.

According to the report, Mauritius remains by far the most prepared country for e-commerce in Sub-Saharan Africa.

The index scores 152 nations on their readiness for online shopping, worth an estimated $4.4 trillion globally in 2018, up 7% from the previous year. Countries are scored on access to secure internet servers, reliability of postal services and infrastructure, and the portion of their population that uses the internet and has an

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Starting an online business is a great way to achieve your entrepreneurial dreams. It allows you to be your own boss, set your own hours, and work from anywhere in the world. However, starting an online business is not without its challenges.

You have to identify a profitable niche, build a website or online store, attract visitors, and generate sales. All these things take time, effort, and money. If you don’t know where to start or feel overwhelmed, below are some tips to help you get started.

Have A Business Idea

Before you even get a domain or invest in a managed WooCommerce hosting, you need to have a business idea. This will be the foundation of your online business, so it’s important that you take the time to brainstorm and come up with something original.

There are a few ways to generate ideas for your online business. They

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